Friday, November 21, 2008
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Make free money online
There are several ways to make money.
Paid up emails. There are many companies which send you emails. You just have to read it and you are paid upto 25$ for it. To know more visit this link : http://www.netjobsguide.com/
Paid up surveys. There are some companies which conduct surveys. They pay you for entering their surveys. Payment upto 5$ per survey. To know more visit this link : http://www.globaltestmarket.com/
Data entry jobs. There are many sites which offer you data entry jobs. You can become their free member. They pay upto 20$ per form. Each form is for 3 to 5 lines. To know more click here : http://dataentry.wannexllc.com/
Making your own site. You can make your own site and post ads on it. You can also design your blogs on blogger-the free website. Put the ads from bidvertiser. The bidvertiser link is shown at the top of this page. To create your free blog go to blogger. The link is here : http://www.blogger.com/
The best one which I prefer is the blogging. It gets you free earning even at night when you are sleeping because it is based on click activity by your viewers on their ads. The best ad provider is bidvertiser at first place.
However, there is no bondage and you can go for any. The paid email is also good but they may not send you any mail !!
Regards,
Happy earning.
Tuesday, November 18, 2008
HOW TO KILL THE MALL ?
Firstly we will make a SWOT analysis of the benefits and shortcomings of retail culture over Mall culture.
ADVANTAGES OF SMALL RETAILERS OVER MALL:
You do not have to pay the sales tax (no billing).
You have lesser employees, so your budget is low.
Your customer does not have to pass through billing, so your service is fast.
You do not run big AC’s, so you save a lot on energy costs.
This goes for you to have low operational costs. So, you will not make much loss if you do not attract many customers, of course, you will not make profits either.
TECHNICAL ANALYSIS:
Consider a mall spread in an area of about 1 acre.
Cost of 50 employees: 50 * 5,000=2, 50,000 Rs. /month.
Cost of running 20 AC’s per month: 20 * 3000= 60,000 Rs./month.
Other lighting costs: 1,00,000 Rs./month.
Initial set up costs (buying land and building the mall) : In crores (depending upon the city ).
Cost of brain power ( MBA’s): consider 2 MBA’s. Thus net cost 2 * 25,000= 50,000 Rs./month.
Thus, anyone operating the mall has to pay minimum: 2,50,000+60,000+1 lakh + 50,000 =4,60,000 (as above ) to be in nil ( no loss no profit) condition.
Also, do not forget his marketing costs !!
Moreover, he has to take care of his set up costs because he is probably on LOAN !!!
DISADVANTAGES OF SMALL RETAILERS OVER MALL:
You do not have a larger buying capacity.
You have low marketing power.
You cannot get advantage of bulk buying.
You do not have good manpower like MBA’s, skilled technicians etc.
OPPORTUNITIES:
When you have decided to kill the mall your only aim is to reduce its profit below 4,60,000 Rs. /month.
TECHNIQUES:
Form your small retailer group at least having 10 small retailers.
Buy goods in bulk with this group. So, your buying cost and mall’s buying cost will be almost equal.
Now hit the panic button for the mall.
But how?
This is how :
Reduce your price upto your buying cost. Here ‘upto’ means very marginal profit just to keep your electric and employee cost running. In this time forget your personal profit. You will be doing this only once for your lifetime to get rid of the mall.
Malls must have pressed the ‘panic’ button by now. They will counteract with aggressive marketing. Because there is no room for them to give more discount than YOU !! because your buying cost and mall’s buying cost are equal.
You do not have to be afraid of their marketing. They are just giving ads to increase their losses. Any customer will see their selling price and your selling price before buying. Just keep this point in mind “your selling price should be lesser than that of the malls.”
They are indirectly marketing your product now.
Maintain this condition for about 2 months.
Malls sensing their defeat will start to withdraw. This is time tested technique (already taking place in several countries) and you will surely win in the end.
Just think in your way, if you have to pay hundreds of employees and run hundreds of AC’s, pay bank loans without a penny in your pocket, for how long will you run ?
Remember, “Where there is a will there is a way.”
Moreover, “ United we stand, divided we fall.” (for forming retailer buying group!!).
Once the malls quit your way, you can return to making huge profit !!
Best of luck !!
Marketing tips.
want to start their own business, get a higher paying
job or invest in the stock market. This will make
them feel successful.
2. People want to save money. They may want to
invest for the future or save for a big purchase.
This will make them feel more secure.
3. People want to save time. They may want to
work less and spend time enjoying life’s pleasures.
This will make them feel more relaxed.
4. People want to look better. They may want to
lose weight, tone their body, or improve their facial
features. This will make them feel more attractive.
5. People want to learn something new. They may
want to learn how to change their car oil or build a
deck. This will make them feel more intelligent.
6. People want to live longer. They may want to
get in shape, eat better or gain extra energy. This
will make them feel healthier.
7. People want to be comfortable. They may want
to relive aches and pains or want to sleep in a more
comfortable bed. This will make them feel
relieved.
8. People want to be loved. They may not want to
be lonely anymore or want to start dating again.
This will make them feel wanted.
9. People want to be popular. They may want to
be a famous celebrity or be more popular in
school. This will make them feel praised and
admired.
10. People want to gain pleasure. They may want
satisfy their appetite or sexual desires. This will
make them feel more fulfilled.
Marketing strategies.
for marketing and advertising. You could use auto-
responders, time saving software, etc.
2. Host a free hall of fame or museum on your web
site. It should be related to your target audience. It
should attract people just like offline ones do.
3. Write your ideas on paper; bad and good ones.
Don’t get an idea and take the risk of forgetting it;
it could be your future income or success.
4. Design your ad copy to target your visitors goals,
dreams and desires. Allow your product to attract
their emotional and physical needs.
5. Create a small treasure hunt. Allow people to get
a discount on a product you sell if they find a certain
graphic somewhere on your site.
6. Have visitors sign-up to receive free promotional
merchandise. It can be hats, bumper stickers, cups,
or anything with your web site print on it.
7. Increase your traffic by creating other web sites
that relate to the latest new fad. You just advertise
your main web site on your fad web sites.
8. Load your site with a wide variety of content.
Your site will become known as an area of regular
reference for many of your visitors.
9. Interview famous people that your visitors want
to know more about. Publish the interview in article
or audio format on your web site.
10. Tell people the purpose of your web site. When
they visit a web site and have to figure out what it’s
about, they may get frustrated and leave soon.
Marketing strategies.
Bring up common likes and dislikes in your ad. This
will create instant rapport with your audience.
2. Add viral marketing into your promotional plans.
Allow your visitors to give away your free stuff,
just include your ad somewhere on all the freebies.
3. Design your web site to be less confusing. Don’t
use a lot of graphics, links and anything that takes
away from your sales message.
4. Give your visitors the option of viewing your web
site by autoresponder or printing it out. They might
not have the time right then to look it over.
5. Increase your opt-in e-mail list quickly by giving
away a product at no cost. Just require people to
subscribe to your e-zine in exchange.
6. Joint venture your web business with other offline
businesses. Look for businesses that have the same
target audience and create a win/win deal with them.
7. Expand your target audience by adding a new
product line or packaging your main products with
other ones. You could also add-on extra services.
8. Persuade your visitors to like you. People buy
from people they like. You could tell them a joke,
give them a compliment, give them a freebie, etc.
9. Submit the free stuff you offer to online freebie
directories. They usually get tons of traffic because
people like to get things for free.
10. Use headlines and sub headlines that are aimed
directly at your audience. If you’re selling things to
lawyers use a headline like “Attention All Lawyers!”.
Marketing tips.
what will happen if they buy your product. Use
your most powerful benefit as the example.
2. You could end your ad copy by telling people
what will happen if they don't buy your product. Use
a problem that they won't be able to solve without it.
3. You could end your ad copy with a question
they will always say yes too. They then will be used
to saying yes when you ask them to order.
4. You could end your ad copy with a short review
of your whole ad. Repeat all the major benefits and
features they will receive.
5. You could end your ad copy with a deadline.
Tell them it's a limited time offer and they need to
order by a specific date.
6. You could end your ad copy with a powerful
guarantee. Give them a lifetime or triple your
money back guarantee.
7. You could end your ad copy with a testimonial.
Use one or two of your customers' testimonials
that is believable and includes specific results.
8. You could end your ad copy with a free bonus.
When you give them a free bonus it increases the
product's perceived value.
9. You could end your ad copy with a discounted
price. Just list your regular price and then offer a
discounted price off the order right now.
10. You could end your ad copy with a free sample
or trial of your product. If your ad didn't attract them
to buy, maybe a free sample or trial would.
Wednesday, October 8, 2008
Learn Online Marketing
1. Trade links with other web sites. They should be
related to the subject of your web site. Instead of
trading links, you could also trade banner ads, half
page ads, classified ads, etc.
2. Start an e-zine for your web site. When people
read each issue they'll be reminded to revisit your
web site. They'll see your product ad more than
just once which will increase your orders.
3. Form an online community. It could be an online
message board, e-mail discussion list or chat room.
When people get involved in your community they
will regularly return to communicate with others.
4. Write articles and submit them to e-zines, web
sites and magazines that accept article submissions.
Include your business information and web address
at the end of the article.
5. Give away an electronic freebie with your ad on
it. Allow your visitors to also give the freebie away.
This'll increase your ad exposure and attract people
to your web site at the same time.
6. Combine your products or services into one big
package deal with other businesses offerings. You
could share a web site and advertise the package
deal; which means double the traffic.
7. Submit your freebie to the online directories that
list your particular item or service for free. If you're
offering a free e-zine, submit it to all the free e-zine
directories on the internet.
8. Participate on message boards. Post answers to
other people's questions, ask questions and post
appropriate information. Include your signature file
at the end of all your postings.
9. Exchange classified or sponsor ads with other
free e-zine publishers. If there is a huge subscriber
difference between e-zines, one can run more ads
to make up for it.
10. Post your ad on free advertising areas on the
internet. You can post it on free classified ad sites,
free for all links sites, newsgroups that allow ads,
free yellow page directories, etc.